Dear Apple:

I am writing to express my disappointment in the Apple 3G White 16GB iPhone. I have found areas of the iPhone to be inferior to my previous smart phone, the Treo 650p. As most would agree, Apple is a visionary organization known for pushing the limits of user experience and customer satisfaction. Therefore, I did not expect that things like battery life and phone reliability would give me fits when I made my “investment” in your technology.

iPhone 3G Battery Life Sucks

So let me just come right out and say, without mincing words, that the battery life of my iPhone 3G is horrible. I get all of these great phone features like: email, youtube, applications and web surfing and Apple’s marketing encourages me (in every marketing campaign) to use them, and then find that my battery needs a boost around 2PM every day.

I even believed some of the Apple zealot propoganda out there. See the third comment on that thread. It basically “reminds us” that lithium batteries need to drain totally, then have several 12 hour charging cycles before we judge them. I did this. I made sure that my battery was totally drained, not just mostly dead.

I have 2 problems.

• Apple obviously knew that the battery life was going to be a problem or they would not have put out this comprehensive guide to becoming an iPhone battery ninja. It’s practically a course syllabus.
• The phone is sealed so that I cannot swap the battery for a replacement mid-day even if I want to

Let’s take an in depth look at the suggestions for improving battery life.

• Minimize use of location services: OK done!
• Fetch New Data Less Frequently: Oh, ok. I guess I can get my mail less frequently.
• Turn off push mail: How infrequent are we talking now? Every hour is a long time to wait
• Auto-check fewer email accounts. Is 3 too many? Gmail, Yahoo and Corporate email are all pretty important. I guess I could scale back.
• Minimize use of 3rd party applications. But, I thought you wanted me to get cool stuff that differentiates my phone from every other phone. So I can have it, but I just shouldn’t use it that often? What if I meet a Sith Lord and need to battle with my Phone Saber? What if I don’t recognize a whole block of songs and need a whole lotta Shazam? Seems unfair that I should be encourages with 16GB of space and not be able to use the apps when I want to.
• Turn off Wi-Fi. I thought that WiFi was supposed to help battery life. Oh, I see it does! “If you rarely use Wi-Fi, you can turn it off to save power. Go to Settings > Wi-Fi and set Wi-Fi to Off. Note that if you frequently use your iPhone to browse the web, battery life may be improved by using Wi-Fi instead of cellular data networks.” Man, that sure is confusing. I hope there is a one-click method for picking which configuration I am using. I move around a lot during the day.
• Turn off Bluetooth: I don’t use it. It’s off.
• Use Airplane mode in low coverage areas. AT&T has low coverage areas? GASP! It’s the “largest wireless operator in the country”.
• Adjust Brightness. All the time?
• Turn off EQ. Reduction in sound quality! AWESOME
• Turn off 3G. Great idea. Turtle phone.

Would it have been that hard to expose the battery and let us buy another battery/charger so that we could run all day?

Sincerely,

the Michael Schneider

Readers: what thoughts would you add?